Yodel Mobile by NP Digital
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Yodel Mobile by NP Digital
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App Store Optimisation

Reports
In-Depth App Marketing Analysis and Insights
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APS

App Store Optimization
Group 57

User Acquisition
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Retention & Engagement
Group 58

Creative
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News & Updates
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Reports & White Papers

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News & Updates

Abstract orange geometric background illustrating the flattening of brand identity in algorithmic app marketing and mobile advertising.

5 minute read

Viewpoint – The great flattening: How algorithmic marketing is erasing brand identity

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Yodel Mobile

20th July 2026

2 minute read

Blacklane appoints Yodel Mobile to spearhead global app growth strategy 

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Yodel Mobile

15th July 2026

2 minute read

Mick Rigby named in Campaign’s 40 over 40

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Jay Bugeja

10th June 2026

2 minute read

Mick Rigby named Trailblazer in Marketing at The Drum Marketing Awards EMEA 2026

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Yodel Mobile

4th June 2026

2 minute read

Mick Rigby named in the BIMA 100 2026

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Yodel Mobile

26th May 2026