User Acquisition

7 minute read

Seasonal app marketing strategies to re-engage and retain users

Arazoo Kadir

14th October 2025

6 minute read

Are your paid campaigns cannibalising organic installs?

Megan Dean

4th September 2025

8 minute read

Top 10 app marketing agencies that deliver app growth 2025

Jay Bugeja

5 minute read

5 ASO and paid media strategies: From siloed tactics to growth partnership

Megan Dean

4 minute read

WWDC25 highlights for app marketers: What you need to know

Jay Bugeja

7 minute read

How to launch a high-performing paid TikTok campaign for mobile apps

Agata Brown

5 minute read

3 Ways to uncover mobile app pain points

Jay Bugeja

1 minute read

Big Fat App Quiz of the Year, 2025 – Take the quiz

Jay Bugeja

6 minute read

Highlights from APS London: AI, ASO and the ever-important role of privacy

Yodel Mobile

25th April 2025

7 minute read

Meet the Growthmakers – Megan Dean

Yodel Mobile

17th April 2025

Reports

In-Depth App Marketing Analysis and Insights

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User Acquisition

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News & Updates

2 minute read

Yodel Mobile wins at the Performance Marketing World Awards 2025

Yodel Mobile

13th November 2025

2 minute read

Yodel Mobile announces Cherie Blair Foundation for Women as latest partner in charity app initiative

Yodel Mobile

6 minute read

Highlights from DMWF London 2025: AI, Evolving SEO and Multiplatform Discovery

Jay Bugeja

2 minute read

Zenni Optical appoints Yodel Mobile to lead full-funnel mobile growth strategy

Yodel Mobile

6 minute read

Google I/O 2025: What you can learn

Jay Bugeja

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