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About Sonia Green

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So far Sonia Green has created 2 blog entries.

Redefining the Relationship Between Retention and Engagement

As the mobile industry shifts from prioritising acquisition to valuing sustainable growth through user retention and engagement strategies, many people are left questioning which growth metrics will be most effective for their business when it comes to measuring success for their apps. A lot can be gained by creating a clear definition for both retention [...]

By | February 11th, 2020|App Growth|0 Comments

A Guide to Seamless User Journeys for Mobile Apps

The average smartphone user has over 80 apps on their phone, yet only launches 9 per day. With millions of apps already existing in the app space and many more in the process of being developed, it is essential that each app has intentional design and purpose, as well as being easy to navigate, in [...]

By | November 29th, 2019|Mobile Apps, Mobile Optimisation|0 Comments

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