app marketing

10 minute read

Guide: How to Safeguard your App Rebrand

Arazoo Kadir

13th October 2023

7 minute read

App Store Localization: A Complete Guide

Jay Bugeja

5th September 2023

3 minute read

Mobile Marketing Deep Dive: Interview with Mick Rigby

Jay Bugeja

21st August 2023

8 minute read

Leveraging Custom In-App Icons for Brand Engagement

Danielle Watts

10th August 2023

6 minute read

Understanding Users: The best In-App Analytics Tools for Product Optimisation

Jay Bugeja

4 minute read

App Marketing During an Economic Downturn: Part II

Arazoo Kadir

5 minute read

App Marketing During an Economic Downturn: Part I

Arazoo Kadir

4 minute read

Is ChatGPT Ready to Help You With Your App Marketing?

Jay Bugeja

6 minute read

Choosing the Best Mobile Attribution Platform for Your App

Jay Bugeja

6 minute read

Paid User Acquisition Targeting Tactics that Really Work for App Campaigns

Jay Bugeja

Reports

In-Depth App Marketing Analysis and Insights

App Store Optimization

User Acquisition

Retention & Engagement

Creative

News & Updates

Reports & White Papers

News & Updates

7 minute read

Highlights from Business of Apps London 2026: ASO 3.0, AI & the future of app growth

Yodel Mobile

2 minute read

Mick Rigby shortlisted at The Drum Awards for Trailblazer in Marketing

Yodel Mobile

29th April 2026

2 minute read

The Big Fat App Quiz of the Year returns for 2026

Yodel Mobile

30th March 2026

6 minute read

Making the business case for mobile & app marketing to your CFO

Yodel Mobile

11th March 2026

4 minute read

What does Apple’s new ad placement mean for your strategy?

Yodel Mobile