5 minute read How to Use Customer Engagement and Lifetime Value (LTV) for Mobile App Growth Pulkit Jain 13th July 2021
6 minute read Subscription Apps and App Monetisation: Converting Free Trial Users to Paying Subscribers Sonia Green 17th June 2021
8 minute read Improving Customer Engagement: Empathy and Authenticity in App(lication) Sonia Green 17th February 2021
5 minute read Mobile Marketing Deep Dive: Using In-App Messaging to Boost Retention Arazoo Kadir 26th May 2020
4 minute read Part 2: Pivoting During a Pandemic – Emerging Apps and High-Demand Categories Arazoo Kadir 23rd April 2020
4 minute read Part 1: Pivoting During a Pandemic – COVID-19 Impacted Businesses and Apps Arazoo Kadir 21st April 2020
5 minute read Redefining the Relationship Between Retention and Engagement Sonia Green 11th February 2020
6 minute read Sustainable App Growth is More Than Just Volume and Scale – Meet our Growth Team Arazoo Kadir 15th October 2019