User Acquisition

7 minute read

The Intersection of Paid UA and ASO Strategies

Nat Abell

12th January 2023

7 minute read

App Marketing Trends for 2023: The Yodel Crystal Ball

Alexandra Stamp

16th December 2022

7 minute read

26 Tips to Get your App Ready for the Holiday Season

Alexandra Stamp

18th November 2022

10 minute read

Mobile App Advertising: Facebook, TikTok, Google, Snapchat, Apple Search Ads

Alexandra Stamp

27th October 2022

7 minute read

7 Tips for Increasing ROAS Through UA Campaigns

Joel Saunders

20th October 2022

6 minute read

Marketing Automation for Mobile Apps: You Asked, We Answered

Arazoo Kadir

29th September 2022

6 minute read

Top 5 Subscription Apps that Are Winning at the Paywall Design

Bomee Lafitte

15th September 2022

7 minute read

How to Bring your FinTech App to the Market

Dogtown Media

30th August 2022

6 minute read

How to Bring Your Health Tech App to the Market

Dogtown Media

6 minute read

5 Indexing Factors that Impact your App Store Ranking

Alexandra Stamp

30th March 2022

Reports

In-Depth App Marketing Analysis and Insights

App Store Optimization

User Acquisition

Retention & Engagement

Creative

News & Updates

Reports & White Papers

News & Updates

6 minute read

The Loop: Apple’s Visual Intelligence, AI super apps and the latest App Store updates

Yodel Mobile

21st August 2026

5 minute read

Viewpoint – The great flattening: How algorithmic marketing is erasing brand identity

Yodel Mobile

2 minute read

Blacklane appoints Yodel Mobile to spearhead global app growth strategy

Yodel Mobile

2 minute read

Mick Rigby named in Campaign’s 40 over 40

Jay Bugeja

2 minute read

Mick Rigby named Trailblazer in Marketing at The Drum Marketing Awards EMEA 2026

Yodel Mobile