Welcome back to our ‘In-Review’ series, where we pick apps from the app stores to put under the microscope to see how they can be optimised for organic acquisition, drive further engagement and increase retention.  Each month we will review […]

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Data doesn’t birth great ideas, but harnessing quantitative and qualitative data can turn a good idea into a huge success. So how can numbers inform User Experience or User Interface decisions for your apps? You need to consider what elements […]

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