Is your New Year’s resolution to make your app succeed? The first and most important question you need to ask yourself when you are strategising for long-term app success is: What’s more important to you, lots of downloads or lots of real […]

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The mobile environment is constantly evolving at a fast pace. While the mobile world (namely the app world) moves forward, the mobile web seems to unfortunately be experiencing more and more problems. We can attribute these growing problems to two […]

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In our last post on dark traffic, we explored the reasons for it and why it might be on the rise. If you haven’t had a look already, check it out here. In part 2, we’ll look at a few […]

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Yodel Mobile was recently recognised highly among other App and Mobile Marketing Agencies by independent research firm Clutch. Clutch is based in Washington, DC and has the most extensive research coverage of digital and mobile marketing agencies and the greater […]

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The app will become the number one engagement channel for many of the most forward-thinking businesses in 2016. For now the app charge has been led by mobile-centric businesses such as Uber and JustEat, as well as platform-essential sectors such […]

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