Data doesn’t birth great ideas, but harnessing quantitative and qualitative data can turn a good idea into a huge success. So how can numbers inform User Experience or User Interface decisions for your apps? You need to consider what elements […]

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What is Dark Traffic? “Dark traffic” is a phrase that refers to any visit to a company’s site or app that cannot be accurately attributed back to the original source. This can cause problems for a company. It is vital […]

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