Yodel Mobile by NP Digital
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Yodel Mobile by NP Digital
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In-Depth App Marketing Analysis and Insights
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App Store Optimization
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User Acquisition
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Retention & Engagement
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Mobile marketing news, straight to your inbox.

News & Updates

6 minute read

The Loop: Apple’s Visual Intelligence, AI super apps and the latest App Store updates

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Yodel Mobile

21st August 2026
Abstract orange geometric background illustrating the flattening of brand identity in algorithmic app marketing and mobile advertising.

5 minute read

Viewpoint – The great flattening: How algorithmic marketing is erasing brand identity

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Yodel Mobile

20th July 2026

2 minute read

Blacklane appoints Yodel Mobile to spearhead global app growth strategy 

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Yodel Mobile

15th July 2026

2 minute read

Mick Rigby named in Campaign’s 40 over 40

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Jay Bugeja

10th June 2026

2 minute read

Mick Rigby named Trailblazer in Marketing at The Drum Marketing Awards EMEA 2026

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Yodel Mobile

4th June 2026