An exceptionally proud moment for Yodel Mobile, our CEO, Mick Rigby, has been recognised among the CEO & Leaders under £5M category, as named in the BIMA 100 2026.
The BIMA 100 celebrates the people shaping the UK’s digital and technology industry, recognising the leaders, innovators and changemakers driving meaningful progress across the sector. Mick’s inclusion is a powerful recognition of his leadership, vision, and long-standing commitment to building Yodel Mobile into a leading mobile growth agency.
BIMA 100 CEOs & Leaders under £5m
As Founder and CEO of Yodel Mobile, Mick has played a central role in shaping the agency’s direction, culture and growth. Under his leadership, Yodel Mobile has continued to strengthen its position as an award-winning app marketing agency, supporting ambitious brands with their mobile growth strategies across App Store Optimisation, User Acquisition, Creative and Mobile Consultancy.
This recognition reflects not only Mick’s individual leadership but also the collective work of the Yodel Mobile team, whose expertise and commitment continue to drive results for clients across the mobile ecosystem.
A year of continued recognition
Mick’s place in the BIMA 100 follows an exciting period of growth for Yodel Mobile, marked by major client partnerships, continued industry recognition and a reputation for delivering mobile impact at scale.
Over the past year, Yodel Mobile has celebrated several milestones, including being named one of The Sunday Times Best Places to Work 2025, winning App Marketing Agency of the Year 2024, earning a place in the Culture 100: Greatest Places to Work 2024, and winning in the Email, Mobile and App Marketing category at the Performance Marketing World Awards 2025.
Huge congratulations to Mick and to everyone recognised in this year’s BIMA 100.
To find out how Yodel Mobile can support your app growth strategy, contact us.
