Think you know app marketing inside out? Put it to the test at The Big Fat App Quiz of the Year 2026, an evening of industry trivia, good company, and friendly competition.
Back for its fourth year, the quiz has become a staple event in the app marketing calendar. Taking place the night before Business of Apps London (formerly App Promotion Summit), it’s known for bringing the industry together in a fun, social setting.
Registrations for 2026 event are now open
Join us on Wednesday, 22nd April, for a fast-paced quiz, once again hosted by Mick Rigby, with app-themed questions, valuable networking, and plenty of fun. Whether you work in ASO, mobile growth, or simply enjoy a great pub quiz, this is a chance to challenge yourself and connect with others across the app marketing industry.

Key details
Date: Wednesday, 22nd April
Time: 6 pm–11 pm
Venue: The Tokenhouse, Moorgate
Secure your spot
Come and join us for an evening of conversation, drinks and competitive spirit.
Yodel Mobile are sponsoring Business of Apps London and looking forward to connecting with everyone. Megan Dean, Strategy Growth Director at Yodel Mobile, will be speaking in the Growth Zone at 10:20 am, on ‘ASO 3.0: Surviving shifts and consumer behaviour’.
We’d love to see you there!