
Want to achieve app success?
The app ecosystem is saturated. Launching and scaling an app presents itself with serious challenges…
less than 0.01% of apps succeed
of apps are deleted within 30 days
of time in apps is spent on a user’s top 3 apps
Our solution
That’s why we created our award winning solution, the Yodel Mobile App Growth Programme.
Successful app growth is holistic, and our service offering spans across 4 core pillars that will cover your end-to-end app marketing requirements:

Retention
Data
Strategy
Acquisition
Marketing Strategy
Whether you are launching your app or scaling, your mobile marketing strategy will be key in creating a successful blueprint for app growth. Our strategy services include:
Paid and Organic Acquisition
Populating your app with high quality users is essential. From optimising your organic acquisition to harnessing effective app install campaigns across all the major channels, our growth offering include:
Retention
Meaningful app success is dependent on retention and engagement. To ensure that your app driving your users to your goal conversion metric, our retention strategies include:
Data
Our approach sits at the intersection of data and creativity. We are partnered with all the major mobile-first tools, utilising data-led optimisations to drive successful strategies for app owners. Our data services include: