Junior App Consultant

We are seeking a passionate and dynamic Junior App Consultant to join the Mobile Consultation Team at Yodel Mobile.

The Role:

As a key support to our lead consultant, you will play a crucial role in delivering high-quality services encompassing strategy, planning, marketplace analysis, martech, and product CRO. Join our team and contribute to our holistic approach in providing exceptional consulting services

Key responsibilities:

  • Assist in developing launch plans for new apps, including defining target markets, setting KPIs, and coordinating pre-launch marketing activities.

  • Conduct market analysis and research to identify market trends, user behaviours, and competitive landscape to inform our app marketing strategies.

  • Collaborate with clients to define key performance indicators (KPIs) and set up analytics tools for tracking app performance and user behaviour.

  • Analyse app analytics data to derive actionable insights and recommendations for improving engagement, user retention, and conversion rates.

  • Collaborate with clients to develop retention strategies and tactics, such as push notifications, personalized messaging, loyalty programs, and CRM initiatives.

  • Conduct user experience (UX) audits and provide recommendations for optimizing app usability, navigation, and overall user satisfaction.

  • Support A/B testing initiatives to optimize app features, messaging, and marketing campaigns.

  • Assist in creating reports and presentations to communicate app performance, marketing results, and strategic recommendations to clients.


Exceptional written and verbal communication skills: You have the ability to effectively convey ideas and information to various stakeholders.

Strong desire to learn and grow: You are open-minded, receptive to feedback, and view it as an opportunity to improve professionally.

Collaborative and self-starting mentality: You actively seek collaboration, take initiative, and can independently drive projects forward, meeting deadlines and delivering excellent results.

Thrives in fast-paced environments: You thrive in dynamic settings, adapt quickly to changing priorities, and remain composed under pressure.

Creative and empathetic thinker: You demonstrate a deep care for our client’s app users, approaching challenges with a customer-first mindset. Previous experience in client management or customer service is preferred.

Proficient in data manipulation: You are confident in working with data sets in Excel, creating visually appealing presentations in PowerPoint, and possess a flair for visual storytelling and data analysis. Knowledge of SQL is a bonus.

Marketing or agency experience: Previous experience in a marketing or agency environment is desirable, showcasing your understanding of industry dynamics and processes.

Familiarity with mobile developments and user experience: Having knowledge of mobile app developments, design principles, and user experience concepts is a plus.

Genuine interest in the mobile/digital landscape: You possess a real passion for the ever-growing world of mobile and digital technologies.


Please attach a CV to the email and include a cover letter outlining your relevant experience regarding the role.

App Store Optimization
Mobile Consultation
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Smokehouse Yard, 44-46, St John Street, London, EC1M 4DF 🇬🇧

Smokehouse Yard, 44-46, St John Street, London, EC1M 4DF 🇬🇧