Declan Cusack

About Declan Cusack

Dec is a Data Analyst at Yodel Mobile

App Launch Marketing Series: Understanding The Marketplace & Competing With the Big Players

Why mobile and app strategy is essential Whether you’re a funded start-up looking to launch an innovative product and disrupt the status quo, or an established business trying to enter a new market, understanding ‘why’ you do something is essential. Once the ‘why’ has been solved, you can begin to align goals across the business [...]

By | April 18th, 2019|App Launch Series, Mobile Strategy|0 Comments

The Decentralised Internet – Will it Define the Future of App Marketing?

Let’s take it back to the start of the World Wide Web… Sir Tim Berners-Lee founded the World Wide Web, envisioning a world with free communication, collaboration and innovation. However, the modern day reality hasn’t quite lived up to these expectations. Sir Tim Berners-Lee, Source: The Telegraph, https://www.telegraph.co.uk/technology/2017/04/04/sir-tim-berners-lee-warns-government-against-disaster-breaking/  Instead, Silicon Valley giants have developed a monopoly [...]

By | October 22nd, 2018|Data, GDPR|0 Comments

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