Arazoo Kadir

About Arazoo Kadir

Arazoo is the Senior Marketing Manager at Yodel Mobile

Video: Where Are Your First 1,000 App Users?

A big challenge for app marketers and app growth teams is overcoming the initial hurdle of their launch: gaining their first pool of app users. We recently teamed up with YouTuber Tom Scott on his series on How To Build An App: Everything You Didn't Know You Needed To Know. Tom Scott got in touch [...]

By | July 15th, 2019|Acquisition|0 Comments

Launching an App Means Launching a Business: Meet Our Growth Team

Megan Dean is the Senior Strategic Growth Manager at Yodel Mobile and has worked with the agency for 4 years. As part of our Meet our Growth Team series, Megan gives us the scoop on the future of app growth and the importance of education to achieve app success, having worked with a huge range [...]

By | June 26th, 2019|App Growth|0 Comments

What 13 Years in Mobile Growth Has Taught Me: Meet Our Growth Team

Mick is the CEO of Yodel Mobile. He ensures the smooth operation of the business and that Yodel Mobile’s clients and team are happy. In addition to that, Mick likes to get on the road to present and share his years of mobile insights at conferences and industry events. Here is Mick’s experience leading an [...]

By | June 10th, 2019|Mobile Advertising|0 Comments

User acquisition done right: start with a soft launch

For your app to make an impact on a crowded marketplace, you need to launch strong. But you only get one chance at a launch, so our App Launch Marketing Series blogs are here to help you do it right. We’ve looked at everything you need to get in place before launching – but what [...]

By | June 5th, 2019|App Launch Series, Mobile Advertising|0 Comments

Get discovered: ASO and organic acquisition

For your app to make an impact on a crowded marketplace, you need to launch strong. But you only get one chance at a launch – so our App Launch Marketing Series blogs are here to help you do it right. With such fierce competition, it’s essential that you stand out from the crowd and [...]

By | May 22nd, 2019|App Launch Series, App Store Optimisation|0 Comments

Yodel Mobile named Mobile Agency of the Year

We are excited to announce that Yodel Mobile has been named Mobile Agency of the Year! In May, the Yodel Mobile team took home this and two more awards from The Drum Mobile Marketing Awards ceremony. We were also awarded for our work with mytaxi and UKTV Play in the Travel and Entertainment category. We [...]

By | May 15th, 2019|Awards, Yodel Mobile|0 Comments

App Launch Marketing Series: Implementing the Right Mobile Tools

For your app to make an impact on a crowded marketplace, you need to launch strong. But you only get one chance at a launch – so our App Launch Marketing Series blogs are here to help you do it right. We’ve already explained how to put a mobile and app strategy in place, and [...]

By | May 14th, 2019|App Launch Series, Mobile Analytics|0 Comments

App Launch Marketing Series: Flip the Funnel, and Focus on Retention First

For your app to make an impact on a crowded marketplace, you need to launch strong. But you only get one chance at a launch – so our App Launch Marketing Series blogs are here to help you do it right. We’ve already explained how to put a mobile and app strategy in place, now [...]

By | May 3rd, 2019|App Launch Series|0 Comments

FREE app marketing consultancy for charity apps: call for submissions

We are currently accepting submissions for a charity app to receive our holistic app marketing programme for FREE. Please send your submissions to charity@yodelmobile.com by the deadline: 11.59pm Friday 7th June, 2019 to enter. Over the last few years, we’ve seen an increase in charities launching innovative apps to deepen digital engagement with their businesses. [...]

By | April 30th, 2019|Charity|0 Comments

App Launch Marketing Series: Kick Off

It’s no secret - launching an app and attaining visibility is a huge challenge and only a small percentage of app owners really succeed in creating a dent in the app ecosystem. What’s the reason? The market is incredibly competitive, with over 5 million apps now available across the app stores. Because of this, there [...]

By | March 22nd, 2019|App Launch Series|0 Comments

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