Why you need an mCRM strategy | Mastering Mobile Marketing – Yodel Mobile Video Series

April 7th, 2017|

Over the coming weeks, we’ll be sharing with you some app basics, best practises and trends relevant to the mobile ecosystem. Our team at Yodel Mobile possess extensive knowledge of the mobile marketing fundamentals needed [...]

Publishing Apps: Getting your Content Discovered

April 3rd, 2017|

Great news, you have created a publishing app that’s brimming with quality content. Now, how do you make sure your content is found? You may hear the term app discoverability all the time, but what [...]

What is ASO? | Mastering Mobile Marketing – Yodel Mobile Video Series

March 23rd, 2017|

Over the coming weeks, we’ll be sharing with you some app basics, best practises and trends relevant to the mobile ecosystem. Our team at Yodel Mobile possess extensive knowledge of the mobile marketing fundamentals needed [...]

MWC Roundup: App Planet Hall 8.1

March 9th, 2017|

That’s a wrap for the Mobile World Congress (MWC) 2017. We had a great time at the event’s biggest year yet, attracting a record 108,000 attendees in Barcelona. We thought we’d round up the event [...]

Midway through MWC: it’s been a weird and wonderful trip so far

March 1st, 2017|

First impressions… Having attended the Mobile World Congress (MWC) for several years now, it certainly feels busier than usual this year. Attendees are arriving to the event early, and there’s no lull first thing in the morning [...]

Travel apps: how to soar through the app stores

February 20th, 2017|

With the Travel category making its way into the top 10 most popular categories in the iTunes app store, we can’t deny that travel apps very much in demand. This is affirmed by easyJet’s latest [...]

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