WWDC 2017: iOS 11 and App Store redesign will change the game for app owners

June 8th, 2017|

The long-awaited Apple Worldwide Developers Conference (WWDC) 2017 has finally kicked off. Apple CEO, Tim Cook, took to the stage in San Jose, California this week to give his keynote speech in front of a [...]

Picking the right mobile tools for your app | Mastering Mobile Marketing – Yodel Mobile Video Series

May 26th, 2017|

Over the coming weeks, we’ll be sharing with you some app basics, best practises and trends relevant to the mobile ecosystem in our Mastering Mobile Marketing video series. Our team at Yodel Mobile possess extensive [...]

Google I/O 2017: Essential mobile & App announcements you need to know

May 24th, 2017|

Google I/O 2017 is Google’s annual developer festival that took place this May. This year was packed with exciting developments from Google, so, we’ve pulled together the announcements that you need to know about. Google release Android O [...]

New Spotlight Search feature in iMessage could change the course of Apple Search

May 19th, 2017|

Spotlight Search. It’s a feature of the iPhone that we don’t spend much time talking about. In fact, it’s a feature that iOS users do not interact with much either, with a recent study by [...]

At last! Apple’s iTunes Connect update offers real app insights

May 17th, 2017|

We’re all about discoverability here at Yodel Mobile. In fact, it is an essential pillar of our Fit to Market programme for app marketing success. So, finally, Apple have implemented some really useful  changes to [...]

Amazon Echo user targeting, coming to a bedroom near you – scared yet?

May 9th, 2017|

Amazon Echo Look. A whole new (and on initial review, arbitrary) development from Amazon. The Echo Look is a $20 upgrade from the standard Echo, sporting a camera with LED lights and microphone. The device [...]

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