About Arazoo Kadir

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So far Arazoo Kadir has created 49 blog entries.

The 3 Phases of Mobile App Testing Every Company Goes Through

This week, Head of Marketing from Global App Testing, Nicholas Roberts, shares his invaluable insight into the various app testing challenges businesses may face. Global App Testing helps companies scale QA testing using a crowd of professional testers. No matter where a business may be in the development process, Global App Testing can help. When you’re [...]

By | September 12th, 2017|Guest Blog, Testing|0 Comments

Revolutionising retail: essential ways mobile drives footfall

Certain mobile capabilities are becoming increasingly attractive to retailers, as they provide unique opportunities to drive store traffic and business value. We’ve recently seen businesses like Wholefoods (freshly acquired by Amazon) and Walmart use mobile in an innovative way, such as to ‘Scan & Go’ in-app. Strategies like these aim to create a fluid retail [...]

By | September 6th, 2017|Mobile Commerce|0 Comments

Improve your App Rating | Mastering Mobile Marketing – Yodel Mobile Video Series

Over the coming weeks, we’ll be sharing with you some app basics, best practises and trends relevant to the mobile ecosystem in our Mastering Mobile Marketing video series. Our team at Yodel Mobile possess extensive knowledge of the app marketing fundamentals. We will be sharing insights on topics such as app discoverability, searchability and conversion [...]

By | August 14th, 2017|Mastering Mobile Marketing Video Series|0 Comments

The Essential ASO Infographic for the iOS 11 App Store

The new iOS 11 App Store is only weeks away from release. To make your life easier, we've put together an ASO infographic, covering the essential  elements of your listing for the new store. Equipped with a ranking impact score, our ASO infographic stresses the important on-page and off-page ASO elements to be aware of, [...]

By | August 7th, 2017|App Store Optimisation, Infographic|0 Comments

iOS 11, New App Store and ASO | Mastering Mobile Marketing – Yodel Mobile Video Series

Over the coming weeks, we’ll be sharing with you some app basics, best practises and trends relevant to the mobile ecosystem in our Mastering Mobile Marketing video series. Our team at Yodel Mobile possess extensive knowledge of the app marketing fundamentals. We will be sharing insights on topics such as app discoverability, searchability and conversion [...]

By | July 28th, 2017|App Store Optimisation|0 Comments

What App owners can learn from hugely successful Gaming Apps

There are over 5.2 million apps in the app store, and 23% of this staggering number fit into the mobile Gaming apps category. Mobile Gaming is not just the largest category. It is also the biggest revenue driver in the app stores worldwide. Games made up 80 percent of the gross revenue generated by Apple’s [...]

By | July 17th, 2017|Mobile Apps, Mobile Gaming|0 Comments

11 hidden features from the iOS 11 you don’t know exist

The highly anticipated iOS 11 available for download. Including a complete new App Store redesign, iOS 11 sees major advances in Siri and Search, notifications controls and app storage management. Whilst we received an overview of what to expect for the new iOS at this year’s WWDC we’ve found 11 hidden features they failed to [...]

By | June 30th, 2017|Apple|0 Comments

Flipping the Funnel: App Marketing Success | Mastering Mobile Marketing – Yodel Mobile Video Series

Over the coming weeks, we’ll be sharing with you some app basics, best practises and trends relevant to the mobile ecosystem in our Mastering Mobile Marketing video series. Our team at Yodel Mobile possess extensive knowledge of the app marketing fundamentals. We will be sharing insights on topics such as app discoverability, searchability and conversion [...]

Top 5 Strategies To Increase Your Ecommerce App Revenue With Deep Links

This week, Branch Evangelist, Gary MacDonough, will share his invaluable industry expertise on strategies to successfully market your ecommerce apps. Branch is a deep linking platform that provides marketers with the tools and analytics to perform traditional web-like marketing across all channels but with a strong focus on mobile. They work with some of the [...]

By | June 13th, 2017|branch.io, Guest Post, Industry Comment|0 Comments

WWDC 2017: iOS 11 and App Store redesign will change the game for app owners

The long-awaited Apple Worldwide Developers Conference (WWDC) 2017 has finally kicked off. Apple CEO, Tim Cook, took to the stage in San Jose, California this week to give his keynote speech in front of a tremendous audience of 6,000 developers. The keynote speech featured an array of announcements, and included the hardware release we’ve all [...]

By | June 8th, 2017|Uncategorized|0 Comments

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