About Arazoo Kadir

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So far Arazoo Kadir has created 24 blog entries.

What App owners can learn from hugely successful Gaming Apps

There are over 5.2 million apps in the app store, and 23% of this staggering number fit into the mobile Gaming apps category. Mobile Gaming is not just the largest category. It is also the biggest revenue driver in the app stores worldwide. Games made up 80 percent of the gross revenue generated by Apple’s [...]

By | July 17th, 2017|Mobile Apps, Mobile Gaming|0 Comments

11 hidden features from the iOS 11 Beta you don’t know exist

The highly anticipated iOS 11 (BETA 2) is now available for public beta testers. Whilst the new iOS is subject to change leading up to its release in September this year, the public can now download and trial the Apple update’s new features. Including a complete new App Store redesign, iOS 11 sees major advances [...]

By | June 30th, 2017|Apple|0 Comments

Flipping the Funnel: App Marketing Success | Mastering Mobile Marketing – Yodel Mobile Video Series

Over the coming weeks, we’ll be sharing with you some app basics, best practises and trends relevant to the mobile ecosystem in our Mastering Mobile Marketing video series. Our team at Yodel Mobile possess extensive knowledge of the app marketing fundamentals. We will be sharing insights on topics such as app discoverability, searchability and conversion [...]

Top 5 Strategies To Increase Your Ecommerce App Revenue With Deep Links

This week, Branch Evangelist, Gary MacDonough, will share his invaluable industry expertise on strategies to successfully market your ecommerce apps. Branch is a deep linking platform that provides marketers with the tools and analytics to perform traditional web-like marketing across all channels but with a strong focus on mobile. They work with some of the [...]

By | June 13th, 2017|branch.io, Guest Post, Industry Comment|0 Comments

WWDC 2017: iOS 11 and App Store redesign will change the game for app owners

The long-awaited Apple Worldwide Developers Conference (WWDC) 2017 has finally kicked off. Apple CEO, Tim Cook, took to the stage in San Jose, California this week to give his keynote speech in front of a tremendous audience of 6,000 developers. The keynote speech featured an array of announcements, and included the hardware release we’ve all [...]

By | June 8th, 2017|Uncategorized|0 Comments

Picking the right mobile tools for your app | Mastering Mobile Marketing – Yodel Mobile Video Series

Over the coming weeks, we’ll be sharing with you some app basics, best practises and trends relevant to the mobile ecosystem in our Mastering Mobile Marketing video series. Our team at Yodel Mobile possess extensive knowledge of the mobile marketing fundamentals needed to ensure that your apps can be as successful as they can be. [...]

By | May 26th, 2017|Mastering Mobile Marketing Video Series|0 Comments

Google I/O 2017: Essential mobile & App announcements you need to know

Google I/O 2017 is Google’s annual developer festival that took place this May. This year was packed with exciting developments from Google, so, we’ve pulled together the announcements that you need to know about. Google release Android O BETA There’s a new and improved operating system on the block. Google has released the second developer preview of the [...]

By | May 24th, 2017|Conferences, Mobile Apps, Mobile Optimisation, Press, Tech|0 Comments

New Spotlight Search feature in iMessage could change the course of Apple Search

Spotlight Search. It’s a feature of the iPhone that we don’t spend much time talking about. In fact, it’s a feature that iOS users do not interact with much either, with a recent study by Branch showing that only 0.3% of users click on Spotlight links. However, we’ve noticed a new feature in iOS 10 [...]

By | May 19th, 2017|Mobile Search, Mobile Strategy, Yodel Mobile|0 Comments

At last! Apple’s iTunes Connect update offers real app insights

We’re all about discoverability here at Yodel Mobile. In fact, it is an essential pillar of our Fit to Market programme for app marketing success. So, finally, Apple have implemented some really useful  changes to iTunes Connect, making it easier to see how your apps have been discovered. The shortcomings of App Analytics in iTunes [...]

By | May 17th, 2017|App Store Optimisation, Mobile Apps|0 Comments

Amazon Echo user targeting, coming to a bedroom near you – scared yet?

Amazon Echo Look. A whole new (and on initial review, arbitrary) development from Amazon. The Echo Look is a $20 upgrade from the standard Echo, sporting a camera with LED lights and microphone. The device ultimately goes hand-in-hand with the Amazon Echo Look app. Images captured are uploaded to the app, where you can build [...]

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