The Best of Both Worlds: Organic & Paid User Acquisition on Mobile

This week we’re excited to share an article from Taptica’s Marcom Manager in the US, Carly Morris. Taptica is a global end-to-end mobile advertising platform that helps the world’s top brands reach their most valuable users with the widest range of traffic sources available today. To learn more about Taptica’s performance mobile advertising solutions, visit their [...]

In Review: Thomas Cook – My Holiday app

Welcome to our first ‘In Review’ series, where we choose apps from the app stores to put under the microscope, to see how they can be optimised for organic acquisition, drive engagement and increase retention. Each month we will review a different app, focusing on onboarding, user journey flow, App Store Optimisation, mCRM, UX, UI [...]

Sign up to the Yodel Mobile newsletter!

Every fortnight, we share our newsletter covering top stories in app marketing, along with best-practise articles, cheat sheets and stand-out-stats. Make sure to sign up to stay in the loop!

Click continue to apply for the role. Please attach a CV to the email and include a cover letter, outlining your relevant experience regarding the role.

Continue