When is the right time to encourage app user engagement?

Research shows that early and consistent app engagement, during the first month after download, can yield 90% retention. Encouraging more time spent in-app, interaction with content and engagement with an app’s functionality will aid retention rates. There are many strategies to boost engagement that app leaders should consider to ensure the success of their apps. [...]

By | March 26th, 2018|Engagement, Mobile Apps, Mobile CRM, Mobile Optimisation|0 Comments

Call for submissions: free app marketing for charity app

We are currently accepting submissions for a charity app to receive our Fit to Market app marketing programme for free. More and more charities are taking advantage of the benefits of mobile in aiding the development and outreach of their organisations. We love the opportunities this raises for charities and we want to help, which [...]

By | March 12th, 2018|Yodel Mobile|0 Comments

Mobile World Congress 2018: what’s happened so far?

We can’t believe we have crossed the half way mark of this year’s Mobile World Congress already. With the former half of the event dominated by some long-awaited phone releases by the big players, we thought it was worth giving a mid-week round up of one of the world’s biggest mobile events. Nokia goes back [...]

By | March 1st, 2018|Events|0 Comments

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