Apple acquires Shazam and obtains essential data to develop its products

You may have heard… Apple’s purchase of Shazam has had everyone talking this week – for a good reason. It’s likely a move which will help the company collect more data on people’s music interests, which will be undoubtedly useful in improving the Apple Music service. What can Apple gain from acquiring Shazam? Since its [...]

By | December 14th, 2017|Uncategorized|0 Comments

Yodel Mobile win App Marketing Campaign at App Growth Awards 2017

We have some BIG news. This year, the organisers of the App Promotion Summit hosted their inaugural App Growth Awards in Berlin. The App Growth Awards aim to provide the annual barometer for the global app marketing and growth ecosystem and their events continue to foreground leading companies and individuals in the sector… …and the [...]

By | December 5th, 2017|Uncategorized|0 Comments

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