11 hidden features from the iOS 11 Beta you don’t know exist

The highly anticipated iOS 11 (BETA 2) is now available for public beta testers. Whilst the new iOS is subject to change leading up to its release in September this year, the public can now download and trial the Apple update’s new features. Including a complete new App Store redesign, iOS 11 sees major advances [...]

By | June 30th, 2017|Apple|0 Comments

Flipping the Funnel: App Marketing Success | Mastering Mobile Marketing – Yodel Mobile Video Series

Over the coming weeks, we’ll be sharing with you some app basics, best practises and trends relevant to the mobile ecosystem in our Mastering Mobile Marketing video series. Our team at Yodel Mobile possess extensive knowledge of the app marketing fundamentals. We will be sharing insights on topics such as app discoverability, searchability and conversion [...]

Top 5 Strategies To Increase Your Ecommerce App Revenue With Deep Links

This week, Branch Evangelist, Gary MacDonough, will share his invaluable industry expertise on strategies to successfully market your ecommerce apps. Branch is a deep linking platform that provides marketers with the tools and analytics to perform traditional web-like marketing across all channels but with a strong focus on mobile. They work with some of the [...]

By | June 13th, 2017|branch.io, Guest Post, Industry Comment|0 Comments

WWDC 2017: iOS 11 and App Store redesign will change the game for app owners

The long-awaited Apple Worldwide Developers Conference (WWDC) 2017 has finally kicked off. Apple CEO, Tim Cook, took to the stage in San Jose, California this week to give his keynote speech in front of a tremendous audience of 6,000 developers. The keynote speech featured an array of announcements, and included the hardware release we’ve all [...]

By | June 8th, 2017|Uncategorized|0 Comments


Get the most incisive mobile marketing news and industry insights delivered directly to your inbox.