The Afternoon Club at the Soho Hotel – April 1st

***Confirmed attendees coming to April's Afternoon Club include Archant, Bauer Media, Dennis Publishing, ESI Media, Real Networks, Hearst Magazines, Secret Escapes, Conde Nast, Immediate Media, Dow Jones, TES Global, National Trust, Leisure Pass Group, Debenhams, Amazon, Hearst Magazines, Travelex***  The Afternoon Club is a regular seminar presenting the latest in mobile advertising and marketing brought to [...]

By | March 19th, 2014|Events|0 Comments

Mobile Engagement Part 1: When push comes to shove

If your mobile strategy includes an app, then don't overlook the role push notifications can play in engaging your customers. The ability to deliver push notifications is built into every smartphone, and push offers a great way to improve your mobile app marketing and achieve more once you've secured that download. It's fair to say that since 2008, [...]

By | March 13th, 2014|App Store Optimisation, Mobile Apps, Mobile CRM|0 Comments

How to understand mobile advertising terminology

Technology is a wonderful thing – but it has the potential to baffle. Acronyms, tech speak, jargon can be a big barrier for marketers looking to try new things – and much confusion can come from the many different buying models in mobile advertising. So, we’ve put together this guide to help. You’ll know your [...]

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