Relax, Barcelona – Mobile World Congress 2014 is starting to wind down. It seems fitting that people have only really got round to talking about BlackBerry today as people start to physically and psychologically check out of the show, even though RIM launched its new phones yesterday. In a few short years, the BlackBerry has [...]
With a show the size of Mobile World Congress, it seems only right that the biggest name in technology – Facebook’s Mark Zuckerberg – delivered the first big headline keynote.Few things can prepare you for the scale of MWC and it seems scale is what Zuckerberg wants to talk about, too. Facebook’s acquisition of WhatsApp [...]
We’ve been giving a lot of thought to the travel industry lately, as we believe mobile is increasingly playing a role in how consumers, research, book, and manage their holidays and travel. Our latest infographic ‘Destination Mobile’ highlights a number of trends and developments – in terms of new consumer behaviours as well as the industry’s response. […]
It’s the time of year when consumers are firming up their travel plans for the year ahead – whether they’re snapping up some winter sun to escape the dreary UK weather or sorting out their summer holiday plans before the best places get booked up. […]
Yodel Mobile has hired Tim Pemberton as its Media Operations Director to meet and strengthen demand for Yodel’s mobile media, mobile CRM and app store optimisation services for its global roster of brands which includes The Economist, Hastings Direct, The Daily Mail and Kobo. […]
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Mobile World Congress 2014 – The Round Up
Mobile World Congress 2014 – The Round Up
That's it folks, the world’s mobile execs, tech journalists and PR people are flying home – Mobile World Congress 2014 is over. To reflect an industry that grows in importance every year, MWC 2014 was the biggest show yet, and the defining moment was the appearance of Mark Zuckerberg. In previous years, MWC’s keynote has been [...]