The Economist

This is a first. I’m blogging about a campaign that we have undertaken for a brand. I always try to steer away from talking about our brands and clients but with the Economist I just can’t help myself. I have had a relationship with The Economist since my early years as a student. For over twenty years the Economist has kept me abrest of what’s going on in the world where decisions are made that affect our prosperity, or health, or environment and the future for our children. […]

By | November 21st, 2010|Yodel Mobile|0 Comments

Facebook Places Vs Foursquare

If you use a location-based app or service such as Foursquare or Gowalla you are a part of the minority of online users. Four percent of online adults either by PC or on their phone use a service that allows their friends and family to know their location, but on any given day, it can be as little as 1 percent (Pew Research). So what are the catalysts for this new technology and will uptake grow? […]

By | November 5th, 2010|Location Based Services|0 Comments

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