Mobile payments

The opportunity in Mobile isn’t simply a marketing opportunity for brands and advertisers. There are a load of other tools that the mobile infrastructure can offer that puts the medium head and shoulders above the rest of the media, including online. It would be churlish for me to wang on about them in great length in a blog, so if you are curious to know more then give me a shout. That said the one biggy that many brands and services are embracing is the ease of payment. […]